THE WEB SOLUTIONS OF THE FUTURE
WEB AND MOBILE DEVELOPMENT
There are two categories of mobile applications: the native application and the cross-platform application, also called hybrid.
A WEBSITE: A PRIMARY COMMUNICATION TOOL
The website allows a company to benefit from modern means of communication. By being present on the Web, the firm will be able to inform consumers about its various activities, services and products.
The vast majority of modern companies communicate via the Internet. These are essential means of communication for every structure that wants to perpetuate its activities. Currently, a person looking for information on a company has the first reflex to get information from a search engine. This is why SMEs, VSEs, large and small companies must invest in a digital strategy.
How to attract new prospects?
Direct marketing elicits a quick response from the recipient.
This set of individualised or personalised communication actions can involve making an appointment, calling a toll-free number, requesting a quote, placing an order… A direct marketing campaign aims to measure the results obtained, i.e. the transformation rate, the response rate, the amount and number of orders placed…
Visual identity allows a company to improve its visibility by publishing materials such as press kits, envelopes, etc.
The creation of logos promotes worldwide brand recognition. Each design reveals the identity of a company.
The brand book presents the typography, colours, visual identity, logo and graphic universe of a brand or a product.
The graphic charter allows to show precisely how the company manager wishes to represent his brand.
La complexité d’une intervention de refonte de site web varie selon l’état et les objectifs à atteindre.
Afin de déterminer la portée du projet de refonte du site Internet de Formations Sur Internet , il a été nécessaire de procéder à une analyse du projet. Deux grands types de refonte peuvent être distingués. La refonte visuelle comprend la modification du webdesign, la modification de l’arborescence, le niveau du contenu et l’ajout de fonctionnalités. Quant à la refonte visuelle et structurelle, elle passe par une refonte du design du portail ainsi que de sa structure, suivie de profondes modifications de l’arborescence. Au niveau de la modification structurelle, cela implique généralement des modifications d’un système de gestion de contenu (CMS).
The SEO audit includes analyses established in 3 main areas: content analysis, technical analysis and popularity analysis.
To benefit from an effective social strategy on the web, rely on the relevance of the quality of keywords.
To enable clients to achieve significant results, it is recommended to integrate social network marketing into its content marketing strategy. Social networks are the first point of contact especially for shared posts, advertising campaigns or recommendations. Thanks to this communication tool, the company will be able to establish a lasting relationship with its community of loyal customers.
Show a strong customer relationship by responding to all comments in an authentic way. The trick to boost sharing through social networks is to add “Click to tweet” buttons.